PR 2.0:
This post is long. If you prefer a Word or PDF version, please click here to download.Please take your time...Read it. Breathe it in. Live the change you wish to see.SourceModern Public Relations was born in the early 1900s, (Read More)
TwitLinks:
Are we seeing the Twitterverse through rose colored glasses?In January 2009 I pondered whether or not Twitter was a viable conversation platform. After all, Twitter is one of the darlings of Social Media and it is conversatio (Read More)
PR 2.0:
I just read an interesting report published by Nielsen that examines time spent on multiple Social and Micro Networks. The study compares total minutes in April 2009 compared to April 2008. The results are not as much surpris (Read More)
PR 2.0:
Twitter connects people through a rich and active exchange of ideas, thoughts, observations, and interests in one, highly collaborative and promising ecosystem. The Twitterverse advances micro interaction and connections thro (Read More)
PR 2.0:
CreditI’ve just returned from Next09 in Hamburg and Disruptive Media in Stockholm where I’ve unveiled my new focus for what just may serve as the foundation for one of the next two books I hope to write.As we are tempted by s (Read More)
Submitted by eristoddle:
This is the start of a new group writing project to create the most-up-to-date guide to Social Media Marketing Best Practices. (Read More)
Jason Kintzler's Posts - PitchEngine:
For PR pros, social media offers the advancement of the industry to a more tech-savvy way of doing business. I've been criticized in the past for my "hyping" of the impact social media methods will have on media relations. Th (Read More)
Submitted by raavi:
The research I did on viral content sharing shows that frequent users of social web technologies like Twitter, blogs, and social news and networking sites tend to share online content with more people, more often than those t (Read More)
Submitted by eristoddle:
To use an analogy, you can’t expect a new home to protect you from the rain until the roof is built. In a similar manner you can’t expect a return on your social media effort until your communities are built. In this respect, (Read More)
SMC:posts:
Yesterday on Experience: The Blog, we revisited the mid- to late-90s--a period remembered for the introduction and adoption of the Internet--to forecast how consumers and new tools may evolve over the... (Read More)
SMC:posts:
By Dennis D. McDonaldAuthor’s note: I wrote this in October 2007 but forgot to publish it till today. Is it still relevant? You be the judge!
In Marketing middleware socially Paul Gillin discussed ... (Read More)
SMC:posts:
A new study published by the Society for New Communications Research has found that social media is rapidly becoming a core channel for companies to position their brands, products and services. In ad... (Read More)
SMC:posts:
Yesterday on ExperienceTheBlog.com, I shared a concern that history is repeating itself. I am worried that Social Media practitioners are setting unreasonable expectations about the ease with which R... (Read More)
SMC:posts:
Recently, Britta Meyer of Eurekster, which makes an embeddable custom social search portal called a “Swicki”, posed a question on LinkedIn about how one would go about defining a social media mark... (Read More)
Submitted by phefland:
There has been so much attention of social media for marketing purposes that there is a risk we may overlook the profound impact social media may have within our organizations. (Read More)