Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Mini USA has shifted its national and spot TV and radio buying business to Interpublic Group of Cos.' Universal McCann without a review.
. (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Best Western International has selected Interpublic Group of Cos.' Gotham to replace ISM as its North American agency of record after a pitch.
. (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Peter Nicholson, partner and chief creative officer at Deutsch since 2007, has exited the New York agency in the wake of its merger with Interpublic Group of Cos. sibling Lowe in North America.
. (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Interpublic Group of Cos. today announced it will combine the U.S. operations of Deutsch and Lowe Worldwide, with longtime Deutsch CEO Linda Sawyer overseeing the merged North American entity, ending y (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Pfizer today said it will shift consumer advertising duties for its $120 million Viagra account to Dentsu-owned McGarryBowen from its agency of five years, Interpublic Group of Cos.' McCann Erickson. (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Interpublic Group of Cos. is the latest advertising-agency holding company to report bleak second-quarter earnings due to clients that have sharply curtailed marketing budgets amid the recession.
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New York Times:
Interpublic posted sharply lower second-quarter earnings of $20.9 million amid a prolonged downturn in spending by its advertising clients.
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Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Robert LePlae, who exited as North American president of Omnicom Group's TBWA/Chiat/Day in February, has landed in the same role at Interpublic Group of Cos.' McCann-Erickson.
. (Read More)
New York Times:
Microsoft is pitching to five of the world's biggest advertising companies a deal to buy Razorfish, its digital ad agency, The Wall Street Journal reported. (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Tax preparer H&R Block has shifted its $120 million marketing account to Omnicom Group's DDB without a review, dealing a blow to the marketer's creative agency of nine years, Interpublic Group of Cos.' (Read More)
Wall Street Journal:
Interpublic announced tender offers for up to $750 million of notes maturing the next two years, which will impact the ad giant's bottom line through paying a premium.
. (Read More)
Advertising Age - Agency News:
NEW YORK (AdAge.com) -- Interpublic Group of Cos.' McCann Erickson has lost a chunk of Microsoft's business, with the software giant confirming that creative duties for one of its business-to-business segments would (Read More)