ReadWriteWeb:
Research firm Gartner has just put out a list of the top ten mobile applications of the future. Well, not the distant future, but the far off year of 2012. Nothing on the list is all that surprising or, in many cases, even al (Read More)
mocoNews.net:
A week after Google (NSDQ: GOOG) bought AdMob for an astonishing $750 million in stock, Millennial Media reported that it has raised nearly $16 million in growth capital. The tw (Read More)
VentureBeat:
Today, San Francisco’s 1020 Placecast Inc, a company working on new mobile advertising technology, said it raised $5 million in more funding to continue developing its opt-in location-triggered ad service.Placecast, which pr (Read More)
GigaOM:
With of an infrastructure of social location information just starting to coagulate, the monetization side is raring to go. Since real-time mobile advertising is inherently somewhat invasive (and by extension, somewhat creepy (Read More)
TechCrunch:
Location-based marketing platform Placecast has raised $5 million in funding from Quatrex Capital, Onset Ventures and Voyager Capital.Placecast’s platform uses proprietary algorithms that weave together location information a (Read More)
GoMo News:
At the Mobile Marketing Forum in Los Angeles today, AT&T Interactive CMO Matt Crowley spoke about mobile local search advertising. As AT&T pushes further into mobile services and advertising, it has come to believe that the m (Read More)
GoMo News:
Greetings from Downtown Los Angeles and the Mobile Marketing Association! This morning sees the opening of the Mobile Marketing Forum, where leading figures from mobile brands, operators, content and entertainment providers, (Read More)
Submitted by mogston
from blog:
New research conducted by the UK's Internet Advertising Bureau - the trade association for online and mobile advertising - found that 73% of marketers believe mobile will be the medium to see most growth over the next 5 years (Read More)
GigaOM:
If free Wi-Fi marketing is a good idea, as Om and Stacey argued last week, free Wi-Fi marketing in airports is an especially good idea, according to a new study from JiWire. The San Francisco-based mobile advertising company (Read More)
GoMo News:
This one is kind of special. Musicians releasing branded iPhone apps is nothing new - they were some of the earliest applications available. But this new “remix” application from 50 Cent, co-branded with a brand of mineral wa (Read More)
Wireless-sector News - Congoo:
Mobile advertising seemed like the next big thing just about 10 years ago. Now it has arrived. How marketers should pitch their wares may be determined by consumer behavior. So what are people doing on. (Read More)
msearchgroove:
Jamie Wells over at Mobilestance.com has the honor of hosting a truly milestone Carnival of the Mobilists (COM) this week. The roundup of the very best in mobile blogging counts 200 (!) posts since it was founded in 2005 by e (Read More)
iLounge | All Things iPod, iPhone, iTunes and beyond:
Prior to its acquisition by Google, mobile advertising firm AdMob was approached by Apple about a possible purchase, according to a new report. Citing a person familiar with the matter—who declined to be identified due to the (Read More)
Submitted by mogston
from blog:
According to a report by Bloomberg that appeared this weekend, AdMob, the mobile advertising firm that recently made headlines thanks to a Google acquisition, might have become part of the Apple fold if things had worked out (Read More)
TechCrunch:
Let’s kick off the week on a positive note: innovative startups in the U.S. continue to attract capital from investors, and in turn are doing their part to counter the trend of the rising unemployment rate in the country.Ever (Read More)
Mac Rumors:
Bloomberg reports that Apple is reported to have approached mobile advertising firm AdMob about a possible acquisition just prior Google's announcement that it had agreed to purchase the company for $750 million in stock.AdMo (Read More)
All Things Digital:
Before AdMob accepted Google’s (GOOG) $750 million takeover offer, the company was approached by Apple (AAPL). This according to “people familiar with the matter” who tell Bloomberg that Cupertino was also interested in the m (Read More)
CNN:
Apple took tentative steps towards buying AdMob ahead of the recent Google acquisition, say sources contacted by Bloomberg. Google agreed to pay $750 million in the deal; the combined company will own between 30 and 40 perce (Read More)
FierceMobileContent:
Mobile advertising firm Millennial Media announced the completion of a $16 million Series C round led by New Enterprise Associates, along with contributions from existing investors Bessemer Venture Partners, Columbia Capital (Read More)
Silicon Alley Insider:
SAN FRANCISCO (AdAge.com) -- Last January, on the eve of the annual Consumer Electronics Show, Microsoft CEO Steve Ballmer took the stage and announced his company would manage the search queries and advertising inventory on (Read More)