You may remember the name John Tuggle of Learning Guitar Now. He was the subject of my small business success story on Search Engine Land back in April. His guitar teaching business wasn’t going anywhere until John decided to jump headfirst into what you’d call Web 2.0 Marketing: blogging, doing a podcast, putting videos on YouTube, offering guitar lessons via Skype, pushing his content on social media sites, and more. Here’s what I wrote in that April column:

“…in just a couple months they’ve already worked. Gibson Guitars found John on YouTube and added him as a recommended instructor on their web site. John teaches more than 40 students, including one in Portugal who’s learning via Skype videoconferencing, and has another 10 students on a waiting list. He’s the very definition of a small business online marketing success story.”

Well, that’s not the end of the story. John checked in with me a few days ago with some more good news:

“I recently became the #1 video podcast in the US on iTunes, and the #2 podcast overall. This is pretty huge! itunes put me in t