socialmedian: Zynga: We're Banning All "Offers" From Games

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Zynga: We're Banning All "Offers" From Games

Source: Silicon Alley Insider

Nov 08, 2009

Summary

Michael Arrington posted yesterday on mobile offerings still being shown in our new game fishville. I want to explain why this occurred and how we are taking more aggressive steps to ensure this never happens again.

zynga has not been able to control the ad content as it is managed by the offer companies that we work with.

with regards to yesterday's incident, the offer provider, doubleding, told us this was the result of their failure to remove an optimization queue which was still showing these ads to 10% of pageviews. i want to be clear that zynga had no control over the pages being shown and never filtered them from michael or anyone's view.

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