socialmedian: Jack-of-All-Trades Business Syndrome [Bernadette Doyle]

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Jack-of-All-Trades Business Syndrome [Bernadette Doyle]

Source: Ecademy: user blogs

Nov 08, 2009

Summary

As a small business, and for those of us who are self-employed, it's so easy to fall into the "Jack of All Trades" syndrome. You know the old saying, "The Jack of all trades, master of none"? If we're flying solo in a business, we have to do it all - from A-Z we have to do it to keep our businesses running. Or do we?

Are you hurting your business by offering too many services? Many of us think that the more areas we can handle the more business we're going to generate. That's not the case. You'll be spreading yourself too thin.

Finding Your Focus

This doesn't have to be as difficult as you may think. It's about finding your specialty; it's about narrowing down your business to a more manageable focus and taking your business to the next level with that focus.

You can find your focus by examining your work and career:

1. Review your resume. Is there a common expertise showing through your work history and background?

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