The battle for search is still going strong. All search companies are continually tweaking and adjusting their algorithms to help improve their search results and keep those same formulas for being gamed by developers.
With Microsoft releasing Bing and Google working on their newest search algorithm called Google Caffeine, there’s a lot of effort around incorporating the idea of social search with your organic results.
One of my biggest complaints about search is that my results are impacted by just about everything that’s available on the web. If I’m searching for a question about a certain topic, I don’t want to get results from sites that are completely irrelevant to the goal of my search.
For example, if I’m interested in a question about coffee, I don’t want to get results about people who have talked about sitting around the coffee shop and chatting all day. I may be more interested in the growth regions, bean roasting methods and brewing tasks.
There may be five or ten sites on the Internet that are really great at providing this content and I’d like to j