socialmedian: Read Bob Thompson’s Where is the Customer in Enterprise 2.0!!

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Read Bob Thompson’s Where is the Customer in Enterprise 2.0!! « Fredzimny's Blog

Submitted by Fred Zimny

Nov 07, 2009

Summary

CustomerThink Corp.Web 2.0 is about collaborative web applications that enable users to easily share content and network. This site is an example, because anyone can blog or add comments. Facebook is hugely popular for social networking among “friends,” LinkedIn allows business people to build networks of “contacts” and Twitter enable anyone to post anything to followers… up to 140 characters at a time.

For the most part Web 2.0 services were created for individuals and consumers, not for businesses. Now Enterprise Social Software is gaining acceptance as a kind of fork in the Web 2.0 road. Enterprise-grade applications are being launched (or in some cases re-branded) in two major flavors: Read the full article

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