Twitter has released its "list" feature and I think it has some potential to be a very useful tool in the context of a Twitter marketing campaign. It lets you create lists of other Twitter users. A separate Twitter sub-page is then created where people can view the updates from those on the list. If you follow lots and lots of people, this is a good way to really keep track of the ones you are interested in.
Another handy feature is that other users can follow your lists. So if you spend some time creating good lists, that is a good way to feed those users into other accounts. Why would this be useful? For one thing, you are providing a service to others by helping sort through users that are actually worth following. Secondly, if you have multiple Twitter accounts of your own, you can include them in your lists, which could definitely help expand the number of followers for those lists.
Creating a list is quite easy. Click on the Create a New List button. On the next screen, you give your list a name and add users to it. You can search for users using the sear ...Read the full article