socialmedian: Macro vs. Micro Conversions and Other Answers from Nick & Avinash

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Source: Web Analytics World

Nov 06, 2009

Summary

Avinash Kaushik & Nick Mihailovski answer questions about Analytics and other Google tools.
In this episode they discuss:

Strategies for non-bounced non-converted visitors (Macro vs. Micro conversion)
Ways to report total number of keywords over time
Benefits to tracking transactions as conversion goals
Tracking unique visitors to specific web pages
Path analysis for keyword reports -- why it's bad and what to do instead
How Google Analytics can be used on affiliate sites
How site owners can exclude themselves from being tracked by Google Analytics
How to properly track sites that reside on different domains but use a shopping cart on a different, common, site (cross domain tracking)