socialmedian: eBay Launches Trend-Spotting Site Based on User Data

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eBay Launches Trend-Spotting Site Based on User Data

Source: ReadWriteWeb

Nov 05, 2009

Summary

The Inside Source is eBay's latest announcement. The searching, buying, and selling habits of its 88 million active users have added up to an enormous dataset, one that could have easily been hoarded and sold to marketers, brands, and others with a vested interest in online retail and trends.

Although eBay isn't releasing raw stats into the wild, it is publishing editorial content and news on trends as well as a tag cloud of most popular searches right now. Coming soon are multimedia galleries and real-time visualizations of current eBay searches. Can we get an open API? Read on to find out.

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The consumer-focused site is broken up into several sections of articles by topic as well as a general blog. In addition to getting information on fashion and pop culture, users can also browse articles on "green" products and tech gadgets. Users can login through Facebook Connect, although this feature appeared to be unusable at press time.

Here's a rather scripted video from editorial director Meredith Barnett:

According to emails we've exchanged with an Inside Sourc

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