Yesterday, PayPal launched the PayPal X developer platform at its PayPal X Conference. Its goal: to become the medium in which financial transactions occur across the web. The eBay subsidiary hopes to do this by wooing developers into integrating PayPal into their apps.
Today, on the second day of the Innovate conference, the Chief Technology Officer of eBay, Mark Carges, took the stage. While he didn’t make any major announcements, he did reveal that PayPal has a very interesting ambition it hopes to realize, and that Facebook Connect was part of the inspiration. In fact, eBay may soon be challenging Facebook’s sign-in platform.
During his talk, Mark began discussing eBay’s goal to become the “consumer identity provider” of the web. Under the project, which for now seems to be called “PayPal ID,” users can use their PayPal login to identify themselves securely on e-commerce websites and web apps across the spectrum. Unlike Facebook, where you can easily create a fake ID and masquerade as someone else, PayPal ID would not have the same problem.