Google has launched some new features for Google Friend Connect, aimed at letting site owners make their GFC experience more personalized and letting their visitors get to know each other.
A representative for Google tells WebProNews that 9 million sites are using Google Friend Connect, and pages with GFC get over half a billion unique visitors a month. Two people join every second, she says.
One of the new features is an "Interests" section, which lets a user add "site-relevant" questions that people can answer when joining their site or through Google's poll gadget.
"For instance, if you have a music website, you might ask people to share their favorite bands, the last concert they attended, or where they discover new music," explains Google Friend Connect Product Manager Mussie Shore. "Or if you run a hiking site, you can ask them about a favorite hike or national park. The details people share are added to their Friend Connect public profiles for your site, which are seen by other site visitors. This way, your visitors can learn more about each other in th