socialmedian: iTunes App Store: 100k Apps, But Only 20% Are Being Used

User-submitted headlines for this story

Clips

iTunes App Store: 100k Apps, But Only 20% Are Being Used

Source: ReadWriteWeb

Nov 04, 2009

Summary

Apple today announced that the iTunes App Store now features over 100,000 applications for the iPhone and iPod touch. App Store users have downloaded over 2 billion applications. While Apple is obviously celebrating this as a success of its developer program, AppsFire reminds us that only a very small number of these apps are hits. According to AppsFire, the majority of apps sits in the App Store's long tail, where 80% of the apps barely see any active installs.

Sponsor

According to AppsFire's data, only a small number of apps are installed on over 50% of iPhones and iPods. These are the usual suspects like the Facebook app or Shazam. The long tail, however, is very long. AppsFire's data shows that only 20,000 of the apps in the store are actually being used. The #1000 app was installed on less than 2% of all phones and there are still 99,000 apps with fewer installs in the store.

While Apple uses games from Electronic Arts and the I Am T-Pain app as examples of highly popular applications, these apps also profited from instant name recognition and a built-in fa

...Read the full article

Comments (0)

Add Your Comment