For young would-be intellectuals in the 1980s, his books The Savage Mind and The Raw and the Cooked had a biblical status. Lévi-Strauss was the high priest of structuralism. Building on the linguistic ideas of Ferdinand de Saussure, he argued that all myth, and hence all pre-scientific thought, can be understood in terms of binary oppositions – such as, er, raw and cooked.
The strange and troubling grandeur of Lévi-Strauss lay in his insistence on the "synchronic" and contempt for the "diachronic": that is, he was interested in structures of thinking that endure over the very long term. He was apparently not interested in history, in change. Paradoxically, his ideas were of great interest to historians.