socialmedian: Roy Greenslade: Signs of optimism for Australian advertising

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Roy Greenslade: Signs of optimism for Australian advertising

Source: The Guardian

Nov 04, 2009

Summary

West Australian Newspapers, the Perth-based publisher, believes there are signs of an advertising upturn. Despite posting a 22.9% fall in net profit for the September quarter, its chief executive
Chris Wharton said: "We are seeing positive trends and, almost without exception, we have seen week-on-week growth since August." He added: "If the planets line up in 2010, it should be pretty good".

Source: The Australian

Roy Greenslade

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