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Tragedy Of The Social Gaming Commons: A Blueprint For Change

Source: TechCrunch

Nov 04, 2009

Summary

Our series of ScamVille posts on social gaming scams are nearly over. There have been some surprises along the way, like Zynga, RockYou and MySpace making quick policy changes to protect consumers. But we want to end this series with a glimmer of hope, and a proposed way for app developers to make a good living over the long run. All previous posts can be read here (including updates at the bottom).

During our research we spoke to dozens of scam artists, game developers, advertisers and legitimate and illegitimate middlemen. One company was consistently mentioned as being the most above board with their approach to the market – TrialPay. So to end the series, we’ve asked TrialPay CEO Alex Rampell to write a guest post on how he sees the market, and how it can move forward in a healthy way.

TrialPay is an 80 person company company in the payment processing and promotions space that works with over 7500 companies like Skype, McAfee, Match.com, Photobucket, Kmart, 1800Flowers, and Playfish. Alex started TrialPay four years ago after pioneering the use of “alterna

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