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Best Buy Does Digital Movies

Source: Technologizer

Nov 03, 2009

Summary

What happens to Best Buy when all of the content we rent and buy comes to us via the Internet rather than on shiny discs we buy in stores? The company won’t go the way of Tower Records or the Virgin Megastores, but it’ll surely miss the money it made selling CDs, DVDs, and Blu-Ray. And it’s clearly girding itself for the day when those racks of discs go away. Last year, it bought music subscription service Napster–and now it’s announcing a partnership with Sonic’s Roxio CinemaNow service to get into the digital movie business.

Most details on Best Buy’s plans are yet to come, but Sonic told me that the retailing giant will create a Best Buy-branded version of CinemaNow, and will work with hardware manufacturers to build it into gadgets such as HDTVs and Blu-Ray players. A Best Buy representative told the New York Times’ Steve Lohr that the service will be available early next year, and that the goal is to let us pay for a movie once and then watch it on an array of devices: not just TVs and PCs but also media players and phones.

Sounds good to me. I’ve bought W

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