socialmedian: Google Trader Gets A Web-Based Companion In Uganda

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Google Trader Gets A Web-Based Companion In Uganda

Source: TechCrunch

Nov 02, 2009

Summary

Last June, Google introduced a number of SMS-based services specifically designed to suit the mobile needs of Africans, kicking off in the Republic of Uganda. Today, the search giant is complementing one of the cellphone services it had launched in the country, an SMS-based marketplace dubbed Google Trader, with a web-based version of its own.

Essentially, Google Trader is an online marketplace like we’ve seen a thousand of before; a place people can visit to search for, buy and sell all sorts of goods and services. When the new product was debuted in Uganda last Summer, users could only send SMS messages with certain commands (e.g. REGISTER or BUY) from their mobile phones to trade on the platform. Still available only in English and still completely free, Ugandans can now visit the custom Google Trader marketplace on the web to search for and trade products and services like crops, cars, electronics or jobs straight from their computers.

With the Web version, users get a bit more functionality, such as the ability to search for multiple items at once and to i

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