Warning: This review is not for the timid…

In Busting Loose from The Business Game, Robert Scheinfeld present a unique way of approaching your business, job and career.

The first part of the book explains how most of us have been conditioned to think about business. He refers to this perspective as: “The Big Lie.” The Big Lie is a summary of what you were taught to be true about The Business Game –- lies about rules, regulations, and how playing the game is supposed to work; lies about sales, marketing, management, leadership, and finance; lies about what it takes to succeed, and so on.

People who are stuck in this stage of the game can never truly succeed. He uses the example of race dogs chasing the rabbit. The dog will never catch the rabbit. The dog continues to chase after something illusory that it will never get. During The Big Lie, we can never succeed because any success is based on a separation of who we really are and an illusion. Even when we are “successful“ in the eyes of society and hit our sales numbers, get the job or