Founder and CEO John Rasco provided me with a sneak peek demonstration of an incredible Software as a Service (SaaS) SEO dashboard a few weeks ago and now RefreshWeb is going live to the masses with their new SEO dashboard. RefreshWeb first built the application out of frustration for their own clients since they could not easily get a complete look at all the dimensions of keyword targeted-search engine marketing.

There are three important elements of search engine tracking… the volume of searches per keyword, your current rank and volumes (and relative share), and your historical rank (whether you’re gaining or losing ground). As far as I know, there’s no other product on the market that looks at search as a ‘market’ and translates your rank to market share. RefreshWeb has done this with a simple but powerful reporting interface.

With the ability to build custom keyword lists that are targeted to your marketing goals, you can finally get a handle on how much impact your efforts have had. No more picking through piles of data. You’ll be able to see how r