Web search, real-time search and social search. That's a pretty compelling combination and it's what both Google and Facebook both put on the table today in a head-to-head competiton. Google's Marrissa Meyer did a short, surprise demo today of an experimental Google feature called Social Search but don't mistake the understated announcement to mean this was a small move.
Both companies are hoping you'll come to their sites to search for what you're looking for, what people are saying about that topic and what your friends think. Microsoft is very much in the game, too. Here are some things to consider in the fast-approaching search fight. It's a new fight - now including the real-time, social web!
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The following is our attempt to piece all of this together, but the war rooms of each of these companies are no doubt buzzing trying to put together and understand the same details and more.
Google's new Social Search will allow users to opt-in to having search results from content created by their friends on social networks around the web included in Goog