In a bid to sell more courtside seats, for $25,000, the Nets are offering four courtside tickets for 10 games, parking, access to a private lounge at the Izod Center with free food and beverages and something more — a one-hour appearance by a Nets player of your choice at your home, office, school or party.
Fans want to interact with players outside the court on their own time. This is not new!
This is interesting because the idea originated from a need:
Yormark said the idea for the courtside plan developed because he had an inventory of courtside seats that he wanted to sell and he frequently gets calls from season-ticket holders and fans about having a player attend an event.
As teams are pushed to try new things, listening to their customers needs becomes even more important. Your customers provide you with the most potent
