Can I be honest with you for a second? I'm kind of getting tired of the bloggers who approach PR firms, such as ours, and head to the social media networks, such as Twitter, with an attitude of entitlement. If you are a PR firm or brand manager, I'm sure you know exactly what I am talking about--the bloggers who approach you for full size product from your clients...and by approach, I mean demand.
My friend Amber from Beauty Blogging Junkie was recently quoted in the New York Times coining the term, "Cloggers," as even those of us who are bloggers are growing weary of the pervasive sense of entitlement that has invaded the blogosphere. I've watched them on Twitter attempting to interact with brands to gain access to an event or garner free product. These are the same bloggers who also post press releases and pitches in their entirety on their blogs and position them as if it is their own wording. Never unique. Never their own voice in the blogosphere. Just simply there to clog up what many of us have worked so hard for over the years--true relationships with