socialmedian: HOW TO: Manage a Facebook Group

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HOW TO: Manage a Facebook Group

Source: Mashable!

Oct 07, 2009

Summary

Alison Driscoll is an interactive copywriter and social media consultant who specializes in Facebook. She authors a blog at alisondriscoll.com.

Facebook Pages may be taking the social network by storm, but they can take time and technical skill to set up. When you need to promote something quickly, or are looking to foster a stronger sense of community, the more traditional Facebook Group is often the way to go.

While not as fancy as Pages, Groups offer many of the same features, with a slightly more streamlined look. This makes it easy for virtually anyone to create a Group, for any number of purposes, and get them live quickly—an important benefit in the time-sensitive social media sphere.

However, the ease and speed with which a Group can be set up has created a lot of spammy or messy Groups that are slapped together in minutes and abandoned soon after. In order to break through the clutter and gain members, you need to take the time to set up a Group correctly. Here are a few tips:

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