The main goal for most people to be on LinkedIn is to be findable by a Head Hunter or the Human Resources Director of a company in case:

- A new career opportunity would present itself

- People who are really looking for a new job

Thus job seekers or people open for new jobs and headhunters.

Some people create their page just for their own ego or in order not to be lagging behind.

Whatever reason of registering on LinkedIn, the data base has become a good source for contacts. More and more LinkedIn gets used to find contacts within companies for lead generation and even customer retention as new contacts can be identified. LinkedIn gives even insight in the organizational structure of the company as people post their titles or functions in their company.

LinkedIn gives you fast access to the names of several people in a company with their function and department.

As most of the 45 million people on LinkedIn:

- Are male

- Have an above average degree

- Are part of the middle, senior management or are even executives

- Are bu