Looking for new iPhone apps? With a marketplace filled with over 65,000 applications (give or take), finding the best ones via iTunes has become an exercise in futility. With the next big Apple announcement a little over a week away, we still have high hopes that Apple will introduce a version of their iTunes software that makes it easier to find new apps which appeal to you. In the meantime however, we turn to the various startups addressing this issue in their own unique ways. The latest company among them to debut an app discovery service is Appolicious, a new social network and app sharing site which reminds us of the social bookmarking mainstay Delicious.
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To date, we've seen a plethora of app discovery services appear including app tracking sites like Apptism, app discovery tools like AppBeacon (our coverage), Digg clones like Freshapps (our coverage), app recommendation services like 16apps, and even "apps for sharing apps" like Appsfire (our coverage). Despite the number of offerings available, there are those out there who are convinced that th