socialmedian: Going Offline: 5 Books on Corporate Social Media

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Going Offline: 5 Books on Corporate Social Media

Source: Mashable!

Aug 07, 2008

Summary

There’s one month left of Summer, and whether you spend these dwindling days basking on the beach or languishing at the office, sometimes you just need to unplug for a few hours.

So if you want to spend your spare time boning up on the blogosphere, you’re in luck. There are a bunch of books that can help improve your thinking about the value of social media to the enterprise.

With that in mind, here’s a short list of some of that excellent social media related reading:

The Groundswell

Forrester analyst Josh Bernoff and his former colleague, Charlene Li, have assembled an excellent primer on social media and the enterprise. It’s all here, from how to create a strategy to how to find your community with a host of case studies sprinkled throughout for good measure. They’ve even got a blog to keep the conversation going long after you’ve finished the tome.

Here Comes Everybody: The Power of Organizing Without Organizations