socialmedian: Twitter Retweets: What You Need to Know [Slideshow]

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Twitter Retweets: What You Need to Know [Slideshow]

Source: Social Networking and Collaboration Feed

Aug 13, 2009

Summary

Retweeting, as we’ve highlighted previously (see HOW TO: Retweet on Twitter), has become a handy way to share content on the web. If you find an interesting Tweet, retweeting helps spread that content to your own Twitter network.

But what are the mechanisms that affect retweets? In his Mashable article The Science of ReTweets, social media and viral marketing scientist Dan Zarrella presented in-depth data showing what, how, and why people retweet.

Now Zarrella has put his most recent findings into a updated and expanded version of his original slideshow (embedded below) that takes us from “what is a retweet?” to the common features of retweets. A video interview at the end wraps it up nicely, and we’ve added more retweeting resources at the bottom of this post.

PS. You can click the “full” button at the bottom of the slideshow to make it full screen.

Retweeting Resources from Mashable

1. HOW TO: Retweet on Twitter

2. The Science of ReTweets

3. Repeets Tracks Twitter’s Hottest Retweets

4. DailyRT Ranks Twitter Retweets

5. DMfail Fails, Reborn as Re-Twit’d

6. The Retwe

...Read the full article

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