socialmedian: fav.or.it is Dead, Long live favorit

User-submitted headlines for this story

Clips

Submitted by Louisgray from Google Reader

Aug 08, 2009

Summary

When we started fav.or.it (Company and Website) we had a range of ideas that we thought would improve the way consumers read the latest news. This focused initially on aggregation of blogs and the unique (at the time) feature of blog comment aggregation. The business behind this was to bring together filtered content (from blogs) and deliver an engaging platform to brands. But with some sadness I am announcing that we have taken down fav.or.it and it will not be returning, the site will hence forth be used as our company website.

The Good, The Bad, and the Ugly

The site went through a number of iterations, from RSS Reader to the final news portal iteration in which we attempted to centralize news and commenting for the mainstream market. This failed for a number of reasons,

1) The commenting market shifted to what I call ’surface comments’ – these are comments that appear inside other networks, i.e. Facebook, Google Connect, Twitter, FriendFeed (to name just a few) and although some of these have open platforms from which to aggregate from, the problems of conte

...Read the full article

Comments (1)