It seems like everyone who has a blog or presence of substance in the social media space is writing a book these days. In fact, I’ve actually had several people follow up an introduction to me with, “So what book are you working on?”

I’m not presently working on a book, thank you. When I have a good idea for one, I’ll let you know.

Yes, there are a handful of very good books out there that I would recommend people read if they are interested in learning more about social media, but if you or anyone you know is presently writing a book about social media, I would encourage you to save your energy and stop right now. The authoritative book on social media marketing has finally been published.

“The New Community Rules: Marketing On The Social Web,” by Tamar Weinberg offers it all. From the strategic approach to the on-the-ground tactics and tool review, this book will give you, your bosses, co-workers or clients, a top-to-bottom and side-to-side survey of the social media world. While the book is chock full of buzz words and terms like, “join the conversation,” “pa