Last April my friend Dusty approached me with an offer: he was too busy to handle the FeaturedUsers Twitter stream on his own. How would I feel about posting tweets, replying to followers, and generally monitoring the stream? It sounded like an interesting gig (and he was willing to pay me for it), so I agreed to give it a try.

Dusty had already set up the account with following/followers settings, so my only job would be sending out actual tweets. This has been something of a make-it-up-as-you-go-along gig for me, but after a few months I’ve got the basics of it figured out. I thought I’d share the process with you.

Flickr image by makelessnoise

A blend of tweets, sent throughout the day, is my formula for FeaturedUsers. This blend looks something like this:

1. Links. I send out about 5-8 links a day from interesting stories in my feed reader. Because my followers on FeaturedUsers and I have similar interests (Twitter, marketing, branding, web 2.0), I haven’t set up any special feeds for this account, but I would do so for a more specialized Twitte