socialmedian: Cloud Recruiting: Phonecasting Becoming a Rising Trend

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Cloud Recruiting: Phonecasting Becoming a Rising Trend

Source: Google Blog Search: recruiting web 2.0

Jul 13, 2009

Summary

Ok, so I know what you’re thinking… another buzzword. So, what in the world is Phonecasting?

Phonecasting, also known as phlogging or phone-blogging, involves the ability to use your phone to broadcast directly to the internet, live. Phonecasting combines the popularity of podcasting with the ubiquity and ease of use of mobile devices.

How does Phonecasting differ from Podcasting?

Well, for starters, podcasters typically use a microphone and recording software to create their programming. In contrast, phonecasters use the phone as the microphone. In addition, unlike traditional podcasting, phonecasting does not require recording software but simply phonecasting service (or application) that allows users to dial a number and record.

Don’t like blogging? Try phonecasting to attract your target audience.

You have often heard me speak about the topic of mobile marketing as a recruitment channel. Mobile recruiting offers the ability to market specifically to a target audience anytime, anywhere, on their mobile device. Since mobile is the most widely used of all mass

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