He used social media and the web unlike any other presidential candidate in history. Barack Obama’s incredible online presence turned into a grassroots movement culminating in his election as the 44th President of the United States. He was all over YouTube, Facebook, Twitter, and the blogosphere.
But that was the campaign. Since then, he has promised to be one of the most transparent and accessible presidents in history, and social media was going to be central to achieving that goal. Now that it’s been a few months since his inauguration, we revisited his social media credentials. Not only that, but we put a letter grade on his usage of social tools.
So how does the President’s social media usage rank since he took office? Does the leader of the free world earn a passing grade?
Twitter
During the campaign: President Obama was a prolific user of Twitter on the campaign trail. He joined Twitter all the way back in April 2007 and, up until the election, updated it about once a day with news, information, and videos.