socialmedian: As Retweeting Rises, Linking Continues to Decline

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As Retweeting Rises, Linking Continues to Decline

Source: louisgray-com

Jul 04, 2009

Summary

Operating a blog focused on early adopters means being willing to adapt as technology and the world around us evolves. One of the more-recent additions to the blog was my embedding of buttons from TweetMeme, to show how often my posts were being linked to on Twitter, and making it easier for others to retweet these items, even thought I've already gone on record as not being a big fan of retweeting myself.

I made the change not because of a change in my own practices, but due to recognition that many people are turning to Twitter to share links and find new links from peers. While most of my posts only get a few dozen tweets, some have numbered over a hundred. And as this occurs, in parallel, the total number of links back to the Web site from other blogs is decreasing.

Not too long ago, one of the most common items to see featured on a blog was one's Technorati Authority, showing the number of unique blogs that linked back to you in the previous six months. Looking back at some of my "State of the Blog" entries I used to post monthly, I can see that approximat ...Read the full article

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