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Assessing Productivity in a Networked Era – ROII (Return on Investment in Interaction)
Source: The FASTForward Blog
Jul 03, 2009


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Summary

Jay Cross and I recently co-authored a version of this piece for CLO (Chief Learning Officer) Magazine.


While I believe that for many people today learning is work, and work is learning, I have edited this version to reflect the Enterprise 2.0 context as opposed to a learning context.


.


Today’s networked era requires a new way to make investment decisions that incorporates intangible assets and more accurately depicts how value is created.


The industrial age has run out of steam. Look at General Motors. Look at Chrysler. We are witnessing the death throes of management models that have outlived their usefulness.


The network era now replacing the industrial age holds great promise. Networked organizations are reaping rewards for connecting people, know-how and ideas at an ever-faster pace, and increasingly value creation has migrated from what we can see (physical assets) to intangibles (ideas that define products or services).


Understandably, seasoned executives are having a devil of a time shifting from the industrial age mindset of logic, certainty and bounded co

...Read the full article

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