This is a guest article by David Walsh*.

SEO (Search Engine Optimisation) has, as most of you probably know by now, become one of the most important elements when setting up a website. Still we notice that many website owners, for some reason, tend to neglect implementing it in their creative process. Jacob published an all important SEO rules for designers but there is always lots to learn. I thought that it was about time to write another nine tips on the topic.

Headers and sub-headers are not only useful for making up a good layout. Search engines do also love it when we use headers. But that is when we use them wisely. This means that you should use them in a way that makes sense - do not spam your site with various headers as it is a sure way of keeping both the search engines and the visitors away. Most important sections of a page should be H1 and H2 and then smaller sections should be H3. H4-H6 are rarely used tags.

The purpose of optimizing your site is to make it as available as possible for all involv