We have been writing about using Twitter for legal marketing for over a year now.

If you still have not checked Twitter out, or if you feel like you need to learn more about how to use it for your practice, you might want to check out some books on Twitter best practices. There are lots of books on how to optimize Twitter for marketing and social networking.

I had the opportunity to check out a review copy of Twitter Means Business by Julio Ojeda-Zapata (who you can follow at @jojeda).

Twitter Means Business briefly lays out a variety of ways that professionals and businesses can use Twitter to their advantage:

Lawyers can use Twitter as a one-way communication tool to search for mentions of their firm, their practice area, or their clients to learn about news, gossip or other comments being made on Twitter.

Twitter can also be used as a one-way communication tool to send out firm news, marketing messages, website links, and other things you want followers to know about.