If you've been keeping up with Facebook's blog (or if you've logged in over the last day or two), you may have heard that Facebook is about to implement Usernames. That might sound like a small thing to you, and Facebook's blog suggests that it is. On the contrary, I think it is more likely the beginning of what will become a massive wave of squatting, IP snatching, and trademark squatting. In short: the Facebook Trademarkalypse.
Does this make you think "Doomsday Clock?"
See, here's how it's gonna work. In about sixty-eight hours, Facebook is going to pull the trigger on their starter pistol, and we're all going to make a mad dash toward their new "Choose Your New Username" feature in an attempt to snag the best name. Sound like a crap-shoot? It is.
Reminds of reading about the squatters rights on land. Hopefully Facebook has planned on the big rush. I've got my new user names ready to go. How important is it...i don't know but i feel like if I don't give it a try I'll be left behind.