socialmedian: How Social Media is Radically Changing the Newsroom

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How Social Media is Radically Changing the Newsroom

Source: Mashable!

Jun 08, 2009

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Leah Betancourt is the digital community manager at the Star Tribune in Minneapolis, Minn. She is @l3ahb3tan on Twitter.

Did Biz Stone, Evan Williams, Jack Dorsey or even Mark Zuckerberg ever portend that their means of connecting among social circles would be the news du jour in many newsrooms across the country? Social networking sites are some of the newest tools for reporters to use in news gathering, networking and promoting their work. But many newsrooms are fuzzy on the usage.

“It’s very much the issue of the day. Twitter and Facebook have exploded, and you can’t ignore them,” says Kelly McBride, ethics group leader at the Poynter Institute, who gets a call about once a week from a television station or a newspaper with questions on the ethical issues involving the use of social media. She says journalists’ attitudes toward social media tools range from presuming nothing bad can happen to being terrified.

“You don’t want to be on either end,” says McBride. “You don’t want to be necessarily cautious, but you want to be informed.”

In January, McBride worke

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