socialmedian: HOW TO: Plan and Promote Events With Social Media

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HOW TO: Plan and Promote Events With Social Media By esd714

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Source: Mashable!

Apr 29, 2009

Summary

Events, whether they are a local tweetup, a championship game or the world’s largest conference, can be notoriously difficult to plan, promote, and execute. But the end result can be amazing, and that is why we plan them in the first place.

Whether you need to work with organizers, generate buzz, or share post-party photos, social media should be a primary weapon in your arsenal. With the power to share comes the ability to spread the word, increase awareness, and accomplish your goals.

Many conferences and event planners have come up with unique and powerful ways to promote and plan gatherings via online social tools. This guide will help you understand how social media can power and drive an event, step-by-step:

Step 1. Plan with social media tools

As with any event, the first step is to plan. This goes beyond the simple logistics - it’s about locations, agendas, and the people that will help you make it happen. Whether you’re inviting people over for a small BBQ or you’re planning a conference, here are some useful social media tools to get the planning

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