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Adobe announces Flash for TV, A-List partnerships

Source: VentureBeat

Apr 20, 2009

Summary

Adobe’s Flash, a multimedia platform for integrating animation and video into web pages, is on its way to the living room. The software giant’s newest take on the platform will allow developers to start crafting a host of online video widgets for a new era of web-enabled televisions, Blu-ray players, and set-top boxes.

To date, Flash has mainly been used to make video from sites like YouTube viewable from within the browser. With the rise of the smartphone market, Adobe also rolled out a mobile version of Flash designed for online video viewers on the go. However, today’s announcement will allow developers to leverage Adobe’s Flashruntime to deliver similar rich-media apps — like dynamically updated online video players, and animated widgets — to a slew of HD-ready living room devices. (See Adobe’s depiction below)

Ideally, widgets created with the runtime would let developers seamlessly integrate apps into the user interfaces already built into a device. So, for instance, users of a web-enabled HDTV could hypothetically access a plethora of rich media widgets

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