socialmedian: Trademark Issues for Twitter?

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Trademark Issues for Twitter?

Source: Electronic Communications, Privacy, Data Protection, and More

Mar 19, 2009

Summary

It's fairly challenging for a lawyer (or a company for that matter) to predict "when to start worrying about issues." Every company that starts up is probably out of compliance with a slew of laws and regulations somewhere. Every company should worry about securing .mobi (and other domain names) at some point. Every company should have a document retention policy in place. Every website should have a terms of use. It's not easy in practice to determine when something is enough of an issue that you have to start throwing resources into it. (On a sidenote, this is actually a key skill lawyers are called upon to provide, and it irks me always to see a lawyer provide advice that's totally out of proportion to the lifecycle or trajectory of a company.) Things have obviously changed over the past 10 years with the internet, and with applications that can be quickly deployed and which are rapidly adopted. And there's also the whole "social media"/"viral thing".

Twitter's case is fairly interesting from this standpoint. The rate of adoption of Twitter has b ...Read the full article

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