My RSS Feed is the best resource for all things social media. Chris Brogan has Just Posted the Following on his blog:







The first secret trick about personal branding is that first, you have to be known for something. One thing. First. If Gary Vaynerchuk tried starting Wine Library TV and Obsessed TV at the same time, I know for a fact he’d have failed and we wouldn’t know about him. Or worse than failed, he’d have done a mediocre job.



The challenge, as it were, is to build from a base, and then quickly show the breadth of your capabilities, all tied into an easy-to-consume story.





First Step: Be Damned Good at Something



You already are damned good at something. You just might not yet be choosing to acknowledge that. My dad is really good at poker. Justin Kownacki is damned good at web video. It can be whatever, but you have to start somewhere. Madonna started at music. She became an actor, a record producer, a fashion person, etc. But she started at music.



If you start at being known for being damned good for something, everything else gets a little easier. The