socialmedian: Twitter 'influence' doesn't necessarily mean 'interesting' | News

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Twitter 'influence' doesn't necessarily mean 'interesting' | News | News.com.au

Submitted by Kirasha

Jan 30, 2009

Summary

Often, the Twitter elite as judged by this method are keen self-promoters or "social media strategists", a new breed of self-appointed experts ready to advise others on how best to win friends and influence people.

The chatter they take part in is insular and repetitive. Often it seems like an endless cycle of sharing links about the best ways to get more followers or speculation on the latest online trend.

By contrast, the Twitter users on news.com.au's list were chosen for their appeal to people outside of the "new media" circle.

They were office workers, humorists, musicians, politicians and journalists who used Twitter as simply another communication tool, rather than focusing on it as an end in itself. Read the full article

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