Because behind all the rhetoric and promotional guff the 'cloud' is no such thing: every piece of data is stored on a physical hard drive or in solid state memory, every instruction is processed by a physical computer and the every network interaction connects two locations in the real world. It is often useful to conceptualise online activities as cyberspace, the place behind the screen, but the internet is firmly of the real world, and that is one of the greatest problems facing cloud computing today. Read the full article