socialmedian: Is It Time to Let FeedBurner Burn?

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Is It Time to Let FeedBurner Burn?

Source: TwitLinks

Jan 04, 2009

Summary

Once upon a time, FeedBurner was a scrappy little web company with a big idea: Make it easier for publishers to manage their RSS feeds, and for people to use them.

That was back in 2004, and FeedBurner caught on like wildfire. Bloggers loved being able to have some measure of how many people were using their otherwise unmetered feeds. It was very simple to set up, and FeedBurner was a good citizen when it came to support. Perhaps most importantly, FeedBurner’s SmartFeed and BrowserFriendly features ensured that pretty much every RSS reader of the day could make sense of a burned feed.

The Google cometh

By the time FeedBurner had rolled up a million or so feeds and its distinctive orange chicklets had become ubiquitous across the blogosphere, they had attracted big league attention. In February, 2007, FeedBurner was acquired by Google.

And then what happened was — well, not much. FeedBurner’s blog went stale, and its community languished. To their credit, Google made the service’s premium features free of charge, but no new features — free or otherwise — were add

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Comments (2)

Thomaspower,

Jan 05, 2009

it's poor.

Josh Miller,

Jan 06, 2009

Meh, I still like Feedburner. It takes some load off of my server (in theory) and gives me a regular feed address if I ever move my blog or change to a different format.