socialmedian: 6 Social Search Engines to Start 2009

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6 Social Search Engines to Start 2009 By sharief

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Source: Online Marketing Blog

Jan 04, 2009

Summary

There are many reasons to search social media including monitoring for brand and reputation management purposes. Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends.

Most advice on how companies should be listening to the social web with minimal cost involves monitoring individual services, which is inefficient. Premium social media monitoring services do this much more effectivley but can be expensive. Here are 6 free social search tools that may help small businesses make their initial foray into searching the social web more productive while keeping costs to a minimum.

Delver is a “socially connected” search tool in alpha, that is based on your friends influence on content, i.e. drawing upon the “wisdom of crowds” to filter the universe of search content. You first identify your social profiles and can then add more specific information to then identify your own social graph. Facebook is emphasized. Search results are then influenced b