Let’s consider a question that just won’t die, “How will Twitter make money?“. They’ve created a great product that’s been talked about on CNN and is starting to gain mainstream appeal. But with all the success there still exists a huge obstacle, “How do they turn a profit?”.
We’re finally hearing rumors of a place to monetize Twitter. CNET reported that Twitter CEO Evan Williams is considering a paid enterprise model.
There are a lot of possibilities for “commercial” accounts, as Williams put it. Twitter could give corporations access to analytics and data unavailable in free Twitter accounts…
If done correctly this could make Twitter even more important to businesses creating an online presence.
In light of this, I’ve put together a list of features that I’d be willing to pay for. I invite you to add your suggestions by commenting to this post, and maybe it’ll get included in Twitter’s enterprise version.
Anyway, here’s what I think Twitter needs to create a successful paid membership.