socialmedian: Why Social Media May Not be Right For You!

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Why Social Media May Not be Right For You!

Submitted by The Puck from Google Reader

Nov 28, 2008

Summary

By Patricia Skinner

Have doubts about how useful social media can be to you?

Let’s get right to the main reasons why social media may not be right for you personally:

You hate publicity

You have something terrible to hide

You are too busy being a star to bother with networking

You’re less than ten year’s old or over 100

You already have too many customers

Your dead

Seriously, there are very few situations where a social media profile will not be of some use in your business or private life.

Pushed for time?

Social media can be very time-consuming and this makes some people hesitant to get involved: hey we all have very limited time resources. But the truth is that more and more social media channels are churning out mobile options to make things as easy as possible for users and service companies are getting onto social media in an effort to better serve their clientele. City Search is just one example of this move to mobility and social media. Twitter, Plurk, Facebook and many other sites have had mobile options for some time now.

While there

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Comments (5)

Krishanna,

Nov 30, 2008

Hee.. =)

Karenswim,

Dec 06, 2008

As you noted, it is essential to have a strategy before diving into social media. While I agree that social media can benefit every organization that benefit is best realized when there is a defined strategy, reasonable expectations, a top down commitment and resources to implement and sustain the strategy.

The Puck,

Dec 06, 2008

@karenswim That's very true. "Now is Gone" talks about that a lot...the commitment and self-analysis that a company needs to do before engaging in SMM.

Karenswim,

Dec 06, 2008

@thePuck Thanks for that! I never tell my clients "should" or "must" because implementing badly is counter-productive to the objective. While everyone "can" not everyone "will" benefit from SMM.